12 Tips for Conversational Content
As Donald M. Murray once said, “Effective writing should be conversational.”
That said, let’s talk.
But first, please remember that what follows are tips, not rules. Use them as appropriate and ignore them when not.
1. Pose engaging questions
How do you describe the color of your eyes?
I’ll give you a second.
Most likely, you paused to reflect, then snatched an image of your irises to arrive at your answer.
In a split second, you visualized your response. I grabbed your attention just by asking a simple question that you saw long after I wrote it.
Engage your readers in a conversation with this writing advice, from breaking grammar laws to crafting simpler sentences. Continue reading →