Five things for pharma marketers to know:
- Moderna struck a deal with China to develop mRNA therapies in the country that “will be exclusively for the Chinese people” and won’t be exported.
- Novo Nordisk spent $11 million on food and travel for doctors last year as part of its efforts to advertise its diabesity drug Ozempic, according to federal records.
- Celltrion Healthcare launched a biosimilar of AbbVie’s Humira at a 5% lower price, joining several other drugmakers in ramping up competition against the drug this week.
- Neko Health, the health tech startup co-founded by Spotify co-creator Daniel Ek, raised $65 million in its first external round of funding.
- Public health officials have begun preparing for another fall “tripledemic” invloving flu, COVID-19 and RSV.
