Pharmamarketeer
Five things for pharma marketers to know:

Five things for pharma marketers to know: Monday, October 16, 2023

Five things for pharma marketers to know:

  • The U.S. Centers for Medicare and Medicaid Services changed a policy that allowed only a single amyloid PET brain scan per patient per lifetime.

  • One week after a three-day walkout that affected service at hospitals and clinics in its network, Kaiser Permanente tentatively agreed to a deal with more than 75,000 healthcare workers.

  • The Food and Drug Administration has approved Pfizer’s etrasimod for the treatment of moderate to severe ulcerative colitis.
  • New research revealed that some coma patients may in fact be conscious of their surroundings.

  • Four months ago, the Food and Drug Administration blocked imports of top-selling Chinese disposable e-cigarette Elf Bar.
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