AI Search Engines for Content Marketing
Artificial intelligence is upending search engines. While Google and Bing are integrating AI chats, impressive startup providers are emerging.
Here are four AI-driven search engines for content creators.
AI Search Engines for Writers
•Perplexity generates streamlined, AI-based search results with source citations. It also suggests “Related” queries, helpful for follow-up questions and ideas for separate articles.
•Waldo is an AI research assistant for creating outlines and detailed briefs. Type a question into the search box, and the tool will produce a research outline. Choose sections in the outline, and Waldo will generate answers by citing and summarizing sources or, if prompted, continue searching. The tools can also produce a handy CSV download.
Keep expanding Waldo’s sections, or add your own. It will then create summarized answers with sources.
Waldo will compile all of the sections to export into Google Docs. Creators can then edit this document and turn it into an article. The result is well-researched and structured content.
Waldo’s only disadvantage is the price, which starts at $139 (without the CSV feature).
•Consensus is an AI-driven search engine focused on research papers. It helps find relevant studies based on a query. It’s akin to Google Scholar for laypeople, as Consensus rewrites the content into everyday words.
The tool claims to provide unbiased expert answers on any topic by year of publication.
Consensus is a big help in creating trustworthy, well-research content and finding data for linkable assets such as infographics and whitepapers. It is the only option on this list with transparency for evaluating citations.
•Komo is a search engine that replies with one article-like answer with citations. Komo does not explain how those sources are discovered or selected.
Komo can provide a quick summary of opinions and perspectives on a topic for further research. In my experience, the tool won’t reply with a definitive answer but instead will produce differing points of view.
An “Explore” button at the base of each response includes related photos, videos, and additional links.
The “Search” button next to Explore facilitates follow-up questions. This tool offers writers a high-level understanding of a topic from multiple angles.
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