The future of generative AI in pharma marketing
Generative AI creates both opportunities and challenges for pharma marketers. The ability to streamline marketing activities and create faster and more effective marketing strategies must also match your organization’s comfort level with this emerging technology. This podcast will uncover the best areas for marketers to become more efficient and creative but also provide an understanding of privacy laws, intellectual property protection and how to bring all your teams together to maximize the benefits while reducing risks.