5 Content Marketing Ideas for August 2023
Merchants have no shortage of content-marketing topics to address in August 2023. Examples are hip-hop music, travel, bowling, kindness, and dogs.
Hip Hop Music’s 50th
The origins of hip-hop music are unclear, but many fans mark August 11, 1973, as its birth.
For content marketers, hip hop’s anniversary is an opportunity to create content around an important cultural movement. Articles or podcasts could include a history of hip-hop, a discussion of its impact, or stories about how it inspires the brand.
Last-minute Summer Travel
The allure of last-minute getaways becomes intense when the end of summer grows near.
Despite the hustle and bustle of the season, late summer provides opportunities for those spontaneous adventurers looking to squeeze in one more vacation before autumn arrives.
Content marketers can produce articles, videos, and podcasts that connect travel ideas with the products a retailer, ecommerce shop, or direct-to-consumer brand sells.
National Bowling Day
National Bowling Day, celebrated on August 12 in 2023, is an opportunity to roll into the nostalgic, lively, and inclusive world of bowling.
Many types of companies could address it.
- Toy stores: “Bowling Sets for Kids: Bringing the Alley to Your Backyard.”
- Clothing shops: “Apparel for a Chic Bowling Night.”
- Home improvement: “The DIY Master Guide to Bowling Day Projects.”
